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De Montfort University Professional Practice Live Brief.

14.04.2008

Euan has just completed a 12 week course with DMU’s final year graphic design students.
The course involved setting a brief to design a smoothie drinks brand that would be sold in
outlets of their choice. The students created brand names and positioned their smoothie brand
for their chosen target audience. Designs were applied to cartons and bottles with additional
media support materials.